Reasons why 3D rendering is leading the service

The 3D rendering market is growing exponentially, especially in the last couple of years. The 3D rendering market was worth $1.5 billion in 2018.

According to a 2019 Global Market Insight Inc. report, it will grow to more than $6 billion by 2025. While 3D rendering services have found many uses, much of this growth can be attributed to 3D rendering marketing.

3D rendering has also found uses in marketing. Both 3D rendering software and 3D rendering services have become available in the last couple of years.

Marketers have decided to leverage the power of 3D rendering marketing to get better results. After careful research, we found several reasons behind this trend.

3D rendering leads to better customer satisfaction

There is a lot of misleading advertising, especially with images. Selling products and services that are not even close to the advertisement leads to irritated customers. This practice discourages businesses from making repeat purchases and dooms them to success in the marketplace. With 3D rendering marketing, the chances of passing the same line of events are nil. 3D rendering marketing uses 3D renderings that depict the product as it will be when it reaches customers.

Whether it’s a product on one of the crowdfunding sites or an architectural rendering, customers and clients will get exactly what they see in the ads. That’s why 3D rendering marketing provides a high level of customer satisfaction.

High quality 3D rendering

Modern 3D rendering software can generate high-quality 3D renderings. This is very important because marketing must be combined with other technologies available to consumers. With high-resolution smartphones, TVs and AMOLED displays, every pixel counts. This bar is much higher than it was just a few years ago in terms of resolution.

Thanks to the ability of 3D rendering software to generate high-quality images, marketers can now use them to advertise on large TV screens as well as on high-quality mobile displays. Without having to sacrifice any quality and perfect pixel-perfect scaling, 3D rendering continues to attract consumers around the world.

It’s as exciting as it gets.

2D media have their limitations when it comes to attracting 100% of the attention of potential customers. Even when creative designers add sound and animation, they still can’t fully capture the audience. And that’s what 3D rendering can do. Maybe that’s one of the main reasons for its exponential growth.

Let’s look at it from the perspective of a potential customer. If you were to pay serious money for something based on your decision solely on drawings and sketches, what would your choice be? Now imagine if you could see this object rotating in front of you, or to see all its details. Demonstration also plays an important role in real estate marketing. With 3D rendering marketing, clients can see examples firsthand.

Customers can see what they are paying for

Today’s customers want to see what they’re paying for, especially when shopping online or needing to invest in a complex construction project. Sketches and drawings can’t convey the value of a product like a visualization will.

3D visualization is the last piece of the “make your customers trust you” puzzle.

With visualization, companies can highlight the most important aspects of a design, demonstrate the quality of materials and textures to convey the quality of a product or design to customers. Customers can see what they are paying for and can base their purchasing decision on facts.

It helps companies stand out from the crowd

Even with the growing marketing of 3D rendering, hundreds of thousands of companies are still reluctant to incorporate it into their everyday marketing offerings. It’s the perfect solution for companies who want to stand out from the crowd, attract more customers and increase profits. 3D rendering marketing can be the case where one soldier in your marketing army wins you the war against the competition.

There are several niches where 3D rendering marketing can really help you get to the top of the ladder, including architecture, construction, real estate marketing and development. 3D rendering is so realistic that it often confuses people into wondering if they’re looking at a real photograph or a rendering.

3D rendering is a universal format

The asset used in marketing is as valuable as the number of channels it can be distributed through. This is becoming more and more important as time goes on, and we have digital marketing and the internet to thank for it.